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Global Microcontrollers Market to Reach $16.1 Billion by 2015, According to New Report by Global Industry Analysts, Inc.




San Jose, California (Vocus) August 10, 2010

Microcontrollers (MCUs) are microprocessors used for controlling a wide variety of electronic equipment, devices, and instruments. Microcontrollers account for a substantial proportion of computer chips sold across the world. The MCU market was significantly impacted by the global economic recession, due to the sectors increased exposure to the automotive segment, which suffered the most in the present economic recession. In the automotive segment, the rising demand for energy efficient vehicles due to increasing rising fuel prices and growing environmental concerns, are expected to fuel demand for MCUs.




Despite the steep decline in revenues in 2009, the MCU market is expected to recover led by rising demand from computer, consumer, automotive, industrial, and communication applications. Government stimulus packages and initiatives aimed at energy conservation and monitoring through the use of smart grids are likely to enhance demand for smart energy management technologies, thereby fuelling the need for microcontrollers. The electrical metering and medical equipment segments are also expected to boost prospects in the global MCU market, as they employ a broad range of MCUs ranging from low-cost 8-bit MCUs to higher-priced 32-bit devices.

Asia-Pacific, Europe and the United States dominate the global market for microcontrollers with a consolidated share of more than 90%, as stated by the new market research report on microcontrollers. Asia-Pacific represents the fastest growing market for microcontrollers with a compounded annual growth rate of 5.2% over the analysis period. Rising consumer expenditure on household appliances and consumer electronics is contributing to the enhanced demand for 16-bit MCUs across Asian markets, particularly Southeast Asia. Future growth in demand for MCUs in the region is dependent on factors such as consumer awareness levels, government regulations, and initiatives undertaken by manufacturers.

The market is expected to witness growth on a continuous basis owing to innovations in 4-bit, 8-bit, and 32-bit architectures, which are expected to reduce costs associated with the product. Demand for 8-bit MCUs and 16-bit MCUs is expected primarily from airbag control modules as well as body electronics including sunroofs and power windows. In volume terms, the global sales of 8-bit microcontrollers microcontrollers are expected to reach 4.98 billion units by 2012. Though 16- and 32-bit microcontrollers offer high performance, their usage in a large number of high-volume embedded control applications is limited by high cost of the microcontrollers. Several portable and handheld devices employ 16-bit MCUs due to the benefits offered both in terms of performance and cost.

Players in the microcontroller market compete against each other through provision of features, which are superior to the features offered by their competitors. Faced with intense competition, manufacturers are focusing on shorter development times, reduced costs, and improved functionality. As a result, on-chip memories, power performance, and integrated peripherals are influencing customer decisions related to the choice of microcontrollers. In addition to performance, low-power microcontrollers are gaining significance due to the increasing focus on energy efficiency.

The global economic crisis has opened up opportunities for acquisitions and mergers in the market, as companies with relatively stronger financials seek to consolidate their presence in the MCU supply chain. Major players profiled in the report include Atmel Corporation, Freescale Semiconductors Inc., Fujitsu Limited, Infineon Technologies AG, Microchip Technologies Inc., Renesas Electronics Corporation, STMicroelectronics, Texas Instruments Incorporated, and Toshiba Corporation.

The report titled Microcontrollers: A Global Market Report announced by Global Industry Analysts, Inc., provides a comprehensive review of market trends, competitive scenario, product introductions, and recent industry activity. The report provides annual revenue estimates and projections for Microcontrollers market for the years 2006 through 2015 for the following geographic markets North America, Europe, Asia-Pacific, and Rest of World.

For more details about this comprehensive market research report, please visit http://www.strategyr.com/Microcontrollers_Market_Report.asp

About Global Industry Analysts, Inc.

Global Industry Analysts, Inc., (GIA) is a reputed publisher of off-the-shelf market research. Founded in 1987, the company is globally recognized as one of the worlds largest market research publishers. The company employs over 800 people worldwide and publishes more than 1200 full-scale research reports each year. Additionally, the company also offers thousands of smaller research products including company reports, market trend reports, and industry reports encompassing all major industries worldwide.

Global Industry Analysts, Inc.

Telephone 408-528-9966

Fax 408-528-9977

Email press(at)StrategyR(dot)com

Web Site http://www.StrategyR.com/

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