San Jose, CA (PRWEB) July 20, 2011
EnContext Advertising, the creator of video embedded links that connect any part of a video image to advertisers’ Web pages, has released an improved version of its system.
Now advertisers can access their own reporting via a dedicated login and user interface (UI). This UI gives clients the ability to view in real time clicks made by viewers, and, when enabled, actions taken on their websites. Reports provide tracking of clicks and actions by ad zones, offers selected, users’ IP and physical location anywhere in the world, as well as a click ID and time stamp. Clients also will have the ability to select campaigns that they want to monitor as well as download reports to review offline.
EnContext Advertising has also enhanced its core offering, adding or refining its capabilities to include: