Summary of ELLE Jewelry, a Brand Extension of the Largest Fashion Publication in the World, Selects GemFind as Its Web Technology Solution Provider
ELLE Jewelry partnered with GemFind to integrate virtual inventory technology for showcasing sterling silver collections on retailer websites. This solution allows retailers to display full collections for direct online purchasing or generate high-quality customer leads, enhancing sales and brand awareness through a synergistic relationship between the brand and over 150 premier suppliers.
Parts used in the ELLE Jewelry Project:
- GemFinds managed virtual inventory technology
- Jewelry retailers websites
- Ecommerce platform
- Online inquiry system
- Online marketing tools
- Sales tools
- Brand awareness tools
Newport Beach, CA (PRWEB) November 01, 2011
GemFinds CEO Alex Fetanat today announced ELLE Jewelry, a brand extension of the largest fashion publication in the world, ELLE Magazine, has selected GemFind as their web technology provider. ELLE Jewelry utilizes GemFinds managed virtual inventory technology to seamlessly integrate and showcase their sterling silver jewelry collections on jewelry retailers websites. GemFinds innovative technology offers jewelers two options: a retail jeweler can display ELLE Jewelrys entire collection as virtual inventory on their own website, which then can be purchased directly online through ecommerce, or the jewelry retailer can receive inquiries online from potential customers – thereby generating high-quality leads.
We are excited about our new partnership with GemFind, said Jared Leshin, Marketing manager for ELLE Jewelry. We feel GemFinds technology expertise complements ELLE Jewelrys sales expansion goals and will enable us to effectively leverage our brand in a highly competitive marketplace.
GemFind is uniquely positioned to exceed the technology needs of brands, such as ELLE Jewelry, while simultaneously benefiting jewelry retailers, said Alex Fetanat, CEO of GemFind. Our innovative technology provides a synergistic relationship between all brands and jewelry retailers, which results in a marked increase in sales for all. Using GemFinds online marketing, sales and brand awareness tools, jewelry retailers now can seamlessly embed ELLE Jewelry into their own website, in addition to over 150 other premier suppliers and brands including A. Link, Bergio, Chad Allison, Christopher Designs, Color Story, Doves Jewelry, Gem Platinum, Gregg Ruth, Leslie Greene, Mazza Company, M
- How does ELLE Jewelry utilize GemFinds technology?
It uses managed virtual inventory technology to seamlessly integrate and showcase sterling silver jewelry collections on retailer websites. - What options do retail jewelers have with this technology?
Jewelers can either display the entire collection for direct online purchase or receive inquiries to generate high-quality leads. - Can customers purchase items directly online?
Yes, retailers can display the collection so customers can purchase directly through ecommerce. - Who is the CEO of GemFind?
Alex Fetanat is the CEO of GemFind. - Does this partnership benefit jewelry retailers?
Yes, it provides a synergistic relationship that results in a marked increase in sales for all parties involved. - How many other suppliers are available on the platform?
The platform includes over 150 other premier suppliers and brands. - What type of jewelry collections are showcased?
The project showcases ELLE Jewelrys sterling silver jewelry collections. - What is the goal of leveraging this brand?
The goal is to effectively leverage the brand in a highly competitive marketplace.
