(PRWeb UK) March 20, 2011
Programmexpress have recently signed to use the Attachmetric add-in for Microsoft Outlook. MD Nick Wilson will use the system to help launch their new product – PE Lite.
Attachmetric is a unique product that tracks when the attachments in an email have been opened. Knowing who is reading our brochures and quotes gives our sales team confidence, motivation and efficiencies when they call potential prospects, Nick Wilson commented on the success of Attachmetric. We have previously found that traditional email read-receipts or embedding images simply increases the SPAM ratings of emails and stops them being delivered to valuable prospects
Nick Wilson explains, Using Attachmetrics email tracking system for day-to-day comms with clients and periodical distribution of software release notes and product information will give us bigger benefits during the launch of the new software version. Attachmetric is the ideal tool to monitor interest through email marketing!
“Attachmetric was build so that sales people and sales teams can approach new business with the confidence that they know who has been reading their emails and related attachments and web links,” said Annette Baker, Managing Director of Attachmetric.
About Attachmetric
Established in 2009, Attachmetric is an Add-in for Microsoft