CSR SiRFprimaII Platform Brings Premium Navigation and Infotainment System Features to the Mainstream Auto Market

Summary of CSR SiRFprimaII Platform Brings Premium Navigation and Infotainment System Features to the Mainstream Auto Market


CSR launched the SiRFprimaII auto infotainment platform to enhance location-aware in-vehicle systems. This solution lowers development and manufacturing costs while enabling premium navigation features for mainstream vehicles. It supports all global satellite systems, robust connectivity, and advanced applications like augmented reality through a pre-integrated hardware and software package.

Parts used in the SiRFprimaII Auto Infotainment Platform:

  • SiRFprimaII SoC
  • TriG RF multi-GNSS radio
  • CSR8311 Bluetooth module


San Francisco, CA (PRWEB) November 08, 2011

CSR today introduced the SiRFprimaII auto infotainment platform, a comprehensive solution that raises the bar for the next generation of connected, location-aware in-vehicle infotainment (IVI) systems. The SiRFprimaII platform helps IVI makers reduce their product development, manufacturing and BOM costs and quickly bring the features of premium navigation- infotainment systems to the mainstream automotive market.

 

Our vision is to enrich the mainstream consumer auto navigation experience, in-dash or on-dash. With its support for all global navigation satellite systems, robust connectivity capabilities and next-generation applications like augmented reality, the SiRFprimaII platform is a great step forward in that direction, said Kanwar Chadha, Chief Marketing Officer for CSR and founder of SiRF. With todays simultaneous launch of the SiRFprimaII platform for the automotive market and the SiRFstarV and SiRFusion platforms for mobile devices, we are taking the mainstream consumer location experience to the next level.

 

The SiRFprimaII platform launch includes the SiRFprimaII SoC and TriG RF multi-GNSS (global navigation satellite system) radio, which together can support all global navigation satellite systems. As part of its system platform strategy, CSR is offering a comprehensive solution of pre-integrated and validated hardware and software that provides all the infrastructure necessary to bring navigation and a modern family room infotainment experience into the car. This comprehensive platform solution combines the CSR SiRFprimaII SoC and the TriG RF radio with the CSR8311 Bluetooth

Quick Solutions to Questions related to SiRFprimaII Auto Infotainment Platform:

  • What is the primary goal of the SiRFprimaII platform?
    The platform aims to raise the bar for connected, location-aware in-vehicle infotainment systems and reduce product development costs.
  • Does the SiRFprimaII support all global navigation satellite systems?
    Yes, the platform includes a TriG RF multi-GNSS radio that supports all global navigation satellite systems.
  • How does this platform help automotive manufacturers?
    It helps makers reduce product development, manufacturing, and BOM costs while quickly bringing premium features to the mainstream market.
  • What advanced applications are supported by this system?
    The platform supports next-generation applications such as augmented reality alongside standard navigation features.
  • Is the SiRFprimaII offered as a standalone chip or a full solution?
    CSR offers it as a comprehensive solution combining pre-integrated and validated hardware and software infrastructure.
  • Which Bluetooth component is integrated into this platform?
    The CSR8311 Bluetooth module is combined with the SiRFprimaII SoC and TriG RF radio.

About The Author

Ibrar Ayyub

I am an experienced technical writer holding a Master's degree in computer science from BZU Multan, Pakistan University. With a background spanning various industries, particularly in home automation and engineering, I have honed my skills in crafting clear and concise content. Proficient in leveraging infographics and diagrams, I strive to simplify complex concepts for readers. My strength lies in thorough research and presenting information in a structured and logical format.

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